Your struggle is where your Infinite Potential begins. This is the way.

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MY story

 

My name is Seung "Bruce" Lee, founder of 

Infinite Potential Advisors.  


In spring 2021, my health collapsed from the Covid vaccine without warning. I woke up terrified, not knowing if I'd survive. Doctors didn't listen. Tests came back "normal." As I sat alone at the edge of my bed, head in my hands, crying, I felt like

 my life was slipping away.


That crisis cracked me open. I sold everything, hit the open road in a 42-foot RV with my wife Roxanne and our two dogs, 

to "live like I was dying."


I finally found my way to Lake Tahoe — where the mountains, the trees, and the lake began to heal me. 

That healing led me to deep introspection 

and I discovered my calling. 


That calling became IPA.


"It didn't happen to me. It happened for me."


Now, I help others to do the same:

 make bold decisions, overcome fear,

 and unlock your infinite potential!



Certified Life & Wellness Coach · Harvard Medical School  |  Facilitator · Proctor Gallagher Institute  |  Ikigai Coach  |  

Lean Six Sigma Black Belt


You don't have to figure it out alone. Our proven programs take you from feeling stuck and unclear to living with purpose, confidence, and direction. Find your starting point and take the next step toward your Infinite Potential.

Your break is not your ending. It's where your Infinite Potential begins. If you're feeling stuck, overwhelmed, or like you're living a life that isn't truly yours, you're exactly where I was. I've worked through the break. I know the path forward. And I'm here to guide you back to yourself.


Feeling stuck → Clarity → Momentum → Infinite Potential

At Infinite Potential Advisors, we meet you where you are and guide you toward the life you're meant to live. Our mission is to be of service to you and we are committed to excellence in your personal development.

The only person you are destined to become is the person you decide to be.


Ralph Waldo Emerson

Videos

LIFT/SUMMIT Coaching

LIFT/SUMMIT Coaching

LIFT/SUMMIT Coaching

KAIZEN Coaching

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KAIZEN Coaching

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What Our Clients Are Saying

WHO WE SERVE

Professionals Seeking Career Growth

Professionals Seeking Career Growth

Professionals Seeking Career Growth

Individuals aiming for promotions, career transitions or launching a business who need help with clarity and actionable strategies. 

Individuals in Life Transitions

Professionals Seeking Career Growth

Professionals Seeking Career Growth

People navigating major life changes, such as retirement, empty-nesting, divorce or starting a new chapter and who want to rediscover their purpose.

Goal-Oriented Achievers

Professionals Seeking Career Growth

Entrepreneurs and BusinessES

High-performing individuals ready to take their personal or professional success to the next level through structured coaching.

Entrepreneurs and BusinessES

Individuals Feeling Stuck or Overwhelmed

Entrepreneurs and BusinessES

Business leaders seeking guidance on scaling their ventures, improving leadership skills and achieving work-life balance.

Individuals Feeling Stuck or Overwhelmed

Individuals Feeling Stuck or Overwhelmed

Individuals Feeling Stuck or Overwhelmed

Those struggling with limiting beliefs, mental blocks or a lack of direction who are ready to break through and take action. 

People Seeking Personal Fulfillment

Individuals Feeling Stuck or Overwhelmed

Individuals Feeling Stuck or Overwhelmed

Individuals who feel something is missing in their lives and are seeking clarity, purpose and strategies to live a more meaningful and fulfilling life. 

Frequently Asked Questions

Please reach us at bruce@infinitepotentialadvisors.com if you cannot find an answer to your question.

Coaching is a process in which a coach helps individuals identify and achieve their personal goals. The coach works with the client to create a plan of action and provides support and guidance throughout the process.


Coaching is not therapy. Therapy focuses on uncovering traumas of the past. Coaching focuses directly on the present and the client collaborates with the coach on next action steps towards their goal.


Coaching can help individuals improve their self-awareness, develop new skills, create a plan for achieving their goals and overcome obstacles or limiting beliefs that may be holding them back from success.


Most of our coaching sessions are 1 hour. We also offer a 2-hour complimentary POWER SESSION for LIFT Coaching.


Schedule a free consultation with us! We’ll discuss your goals and challenges to determine the best program for your needs.  


 Our complimentary 2-hour POWER SESSION for LIFT Coaching is designed to help you gain clarity about what you truly want in life. This immersive discovery session dives deep into your personal, relationship, and professional goals. 


We will discuss your aspirations and current challenges, giving you a powerful introduction to the transformative coaching process!


Coaching sessions are conducted virtually, making it accessible regardless of your location. 


Pricing varies by program. Contact us for details or to schedule a free consultation to discuss your options. 


Results vary by individual but our clients often report improved clarity, confidence, goal achievement and an enhanced ability to overcome challenges. 


We offer 1-on-1 coaching programs: 

(IGNITE, LIFT, SUMMIT, CONTINUUM, and QUANTUM LEAP Coaching programs).


For our KAIZEN Coaching or businesses, we offer team/group coaching as well as

 1-on-1 coaching.  


Come prepared with an open mind, your goals and any specific challenges you'd like to address. We'll guide you through the rest! 


Our authentic approach combines proven methodologies, personalized strategies and a commitment to your excellence helping you achieve lasting transformation in every area of your life!


Visit our website’s Contact page to schedule a free consultation or email us directly at  bruce@infinitepotentialadvisors.com or call us (530)536-8713


CONNECT WITH US ON SOCIAL (CLICK THE LOGO)

CONTACT US TODAY! (530) 536-8713 Or reach out to us by clicking below!

TRY OUR INFINITE POTENTIAL ACADEMY FOR A 7-DAY FREE TRIAL!

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